Social Media PCC 011212

Social Media Presentation - Pennridge Chamber 1-12-12
Link to this page is http://www.sitecats.com/pcc

Each year, Google changes its search algorithm up to 500-600 times. While most of these changes are minor, every few months Google rolls out a “major” algorithmic update that affect search results in significant ways.  Since 2010, Social Media can no longer be ignored as it has been added as a major factor in your search ranking.

History of changes to Google's Algorithm
http://www.seomoz.org/google-algorithm-change

Social Media on your Webpage

• All developers can find the code to add these gadgets to your site.
• Shouldn't take more than an hour or so to install any of these applications.
• Your social media should point to your website and vice-versa.
• Bottom line.  Any applications you see on other sites can be replicated on yours.

Add Facebook code to your HTML page
http://www.wisnet.com/blog/add-a-facebook-like-button-and-box-to-your-website/

Add Facebook code to your Wordpress site
http://www.wprecipes.com/add-a-facebook-like-button-to-your-wordpress-blog

Add Facebook code to your Joomla site
http://www.joomlajumpstart.com/general-joomla/13-joomla-resources/43-add-facebook-like-to-your-joomla-site

ShareThis code
http://sharethis.com/publishers/new-share-widget

Twitter Feed on site

Facebook Feed

About Google+, now with company pages

Youtube

LinkedIn

Fan Pages vs. Personal Pages

Examples:

http://www.gehmanremodeling.com/ Facebook, Twitter, LinkedIn, Youtube, Google+

http://www.truckcampermagazine.com/ Facebook

http://www.tillymints.com/ Facebook

http://wnpv1440.com/ Facebook and Twitter

http://www.kjdoors.com/ Facebook Feed

John W. Ralston
Sitecats Web Development  - Telford Office
123 Telford Pike, Telford, PA 18969
215-723-7050

Doylestown studio is open 9-5 Weekdays:
Sitecats Web Development - Doylestown Studio
18 East Court St., Doylestown, PA 18901
215-345-9050
Website www.sitecats.com Facebook | Twitter | LinkedIn | AIM
Listen to my radio show BuxMont Live!  Mondays at 11:10 on WNPV AM 1440